Awareness » Knowledge » Action

“The ocean starts in your sink.” Pascal Lamy. [Awareness].

The UK ranked dead last in Europe for bathing water quality in 2020, and water companies leaked sewage into UK waters 370,000 times in 2021 – while the execs gave themselves an average bonus of £100k. [Knowledge].

I just emailed my MP about this, because I can literally see how bad the water quality has been where I live. [Action].

Will it make any difference? Maybe, maybe not.

But when you pour sand onto a table, it makes an ever-growing pile … eventually avalanches begin – many little ones, and a few big ones … the interesting thing is, we can’t predict which grain of sand will start an avalanche, nor how big that avalanche will be. The one thing we do know: if you keep pouring sand, eventually an avalanche will begin.

Will my email will start an avalanche?

Probably not … but you never know …


Weekly [digital] email to help navigate the [analogue] world …

Weekly [digital] email to help navigate the [analogue] world …