Lessons From a 40-year Old Business Book

‘Managing in Turbulent Times‘ by Peter Drucker was published in 1980, and makes for an interesting read, even today. We’re generally not great at learning from history – “Why bother looking back? We live in a fast moving, ever-changing world.” There’s definitely some truth to that – so how much can we really take from a book like this? Quite

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Input and Output

I spent some time recently chatting with the wonderfully perceptive Sonia Gonzalez. In our conversation she touched on the difference between – and importance of – having both ‘inputs’ and ‘outputs’. ‘Inputs’ include the experiences we have, the courses we take, the books we read – the time we spend learning and growing. ‘Outputs’ are the chair we make, the

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Are BrewDog ‘beerwashing’?

This week, BrewDog launched their ‘anti-sponsor‘ marketing campaign, which aims to highlight the human rights abuses in the 2022 FIFA World Cup host nation, Qatar. On the surface, this seems like an admirable stance from a purpose-driven company … but there has been huge pushback. Why? To begin, it’s worth being clear on some of the recent history:June 2021 ::

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Do I want to write a book? Or be a famous author?

Do I want to:Lead a business? Or be a ‘successful entrepreneur’?Write a book? Or be a ‘famous author’?Run a marathon? Or be a ‘race winner’? In each example, doing the first part is hard. The second is what we might become when we do the first thing. When we chase being the successful-famous-winner without doing the work, we are on

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I’m A Hypocrite. [And That’s OK].

Yvon Chouinard, founder of Patagonia, has just given his company away. As he says, “instead of ‘going public’, you could say we’re ‘going purpose’.” Transferring the entire billion-dollar business to a trust “dedicated to fighting the environmental crisis and defending nature” is the latest example of how they are reimagining capitalism. Patagonia are a company I have long admired. They

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Awareness » Knowledge » Action

“The ocean starts in your sink.” Pascal Lamy. [Awareness]. The UK ranked dead last in Europe for bathing water quality in 2020, and water companies leaked sewage into UK waters 370,000 times in 2021 – while the execs gave themselves an average bonus of £100k. [Knowledge]. I just emailed my MP about this, because I can literally see how bad

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